Cool Old Matchbooks

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·@bacchist·
0.000 HBD
Cool Old Matchbooks
For the past week, I've been visiting some friends in North Carolina. I was helping them sort through some of their stuff, as they were in the process of moving to a new apartment. We came across a small collection of old matchbooks.  They originally belonged to the now deceased father of my friend Vic's college roommate.

These matchbooks are a window into the past. They're a snapshot of an earlier time where I assume smoking was more common and less stigmatized. Matchbooks were used for advertisement for a variety of businesses and even some politicians. Many would even turn into mail-order coupons after the matches were used.

They are so fascinating and unique, I decided to save them to the blockchain for posterity.

![20170604_003525.jpg](https://steemitimages.com/DQmaqD8JmgxQ5M6g9sQ4MeKKsVQMKzwxS5hfmAXiajFmf6f/20170604_003525.jpg)

Hunt's advertised a variety of their food:

![20170604_004305.jpg](https://steemitimages.com/DQmUby814TUm8cisXp8nXw9jQYj2y5opRQRgVF5Lgw4qBXG/20170604_004305.jpg)

Sherrifs advertised their campaigns:

![20170604_004348.jpg](https://steemitimages.com/DQmP1KcRmGcs8vYKBndr99vExRAairMtsxS4iKaGWRi1HAE/20170604_004348.jpg)

![20170604_004427.jpg](https://steemitimages.com/DQmb6E8zzzemUsHhPyuqmPps58RA2X2Xnf52mkd1VBmmEhp/20170604_004427.jpg)

Even banks printed matchbooks to draw business:

![20170604_004441.jpg](https://steemitimages.com/DQmRDFmETDNunQyGT2awUKDVMZ26b3NNWNc46NZePZLRjvL/20170604_004441.jpg)

And of course, hotels and inns:

![20170604_004508.jpg](https://steemitimages.com/DQmbHYvBwnGmyUtB7ezpojkF9AKhVp4WUaY65j3bb3KKwJE/20170604_004508.jpg)

The most surprising and interesting ones were advertising jobs or money making opportunities:

![20170604_004559.jpg](https://steemitimages.com/DQmbsoAaeYcmSZAZYiRiUbDC657mHrTtS3YHwq6zJq4wyHd/20170604_004559.jpg)

![20170604_004710.jpg](https://steemitimages.com/DQmScUQFb6c1aaSUGZZoeD2iVA7EBJyczL6uCvZNjfNeNti/20170604_004710.jpg)

![20170604_004754.jpg](https://steemitimages.com/DQmcg6Zk2GaEAnbdnTKhamMFMWg1iF5DcvrewEdsj8m3wPy/20170604_004754.jpg)

![20170604_004828.jpg](https://steemitimages.com/DQmeBmTucdiu5DVCB4Brp4SLwvkepZkiv8uNUcDxo9k6p4S/20170604_004828.jpg)

All sorts of products used to be advertised on matchbooks:

![20170604_004918.jpg](https://steemitimages.com/DQmWE5arUjECD1rLRzwbyUmFbBChL38t4YjPUPAKquBvCnP/20170604_004918.jpg)

One practice that is still fairly common today is restaurants with their own custom matchbooks:

![20170604_004929.jpg](https://steemitimages.com/DQmZ8gohrQLJqc24BLSoX5EseFxTo9QAiTQPwpVkGGQX8Mg/20170604_004929.jpg)

And well... why did most people want match books in the first place? To smoke of course!

![20170604_004955.jpg](https://steemitimages.com/DQmQkkbAHAcezg1ahR4vEYYzaTkFk3pag34q4mriNcc95qK/20170604_004955.jpg)

I hope some of you found these as interesting as I did. These days, internet marketing and television ads are far more effective forms of advertising. Matchbook advertising is a relic of history by now, but hopefully it won't be forgotten.
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