![shop_ethical_guide_1.jpg](https://steemitimages.com/DQmeEbTSAkTTuku2f7HqJbqcsz1UmcjUUyf7PdDmyh9QwCb/shop_ethical_guide_1.jpg)

This is age of technology and we usually want to perform our task in less time, with more efficiency. Online shopping has been on rise from past 5 years. We usually seek ease by shopping online but do we really care about whole supply chain behind the online product coming to our doorstep?

Many renowned supply chain has been associated with **child labor and tax fraud**.  These type of organisations exploit their workers via minimum wage. Now Artificial Intelligence can help you in more **ethical and conscious shopping**. I know ethical factor seems a little confusing at first in shopping but you would not want to support these organizations by mindless shopping and further support them.

A startup project named [Impakt: One-Click Ethical Shopper](https://www.kickstarter.com/projects/impakt/impakt-one-click-ethical-shopper) which is finding phase can help you in more transparent shopping. It is simply a internet browser extension which can notify you about malpractices of different organizations in real-time by using public available data and news articles.

![99ded9af43ee4ab88eeddd47f45fca4e_original.gif](https://steemitimages.com/DQmTdHc6RMRNp4H7xZSUxiBdtQgit4eJF7advHjjXTykwfK/99ded9af43ee4ab88eeddd47f45fca4e_original.gif)


**Why this project needs funding?**
Extension is in its final form but maintaining a database for having all the updated information for different organizations is somewhat hectic. Machine learning is going to help in fetching this information from database and show instantly via extension.

![524ad3f0ed6da641a92b301a1d09c04a_original.gif](https://steemitimages.com/DQmbQADMJSk7qoKfonhBnxPe1iqwXaTu5R4C1z34SPzZRju/524ad3f0ed6da641a92b301a1d09c04a_original.gif)

Bottom line is this project can make you a more conscious shopping.

![6886af90f3660b9e628f22476eddb9d0--ethical-shopping-social-justice.jpg](https://steemitimages.com/DQmd4yLdRu5yVHDuXpp6futNYDEk44EL8c7BGs7eU3mHB1X/6886af90f3660b9e628f22476eddb9d0--ethical-shopping-social-justice.jpg) 

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Image credits: [1](https://permacultureprinciples.com/au/product/ethical-shopping-pocket-guide-australia/), [2](https://www.kickstarter.com/projects/impakt/impakt-one-click-ethical-shopper), [3](https://www.kickstarter.com/projects/impakt/impakt-one-click-ethical-shopper), [4](https://www.pinterest.com/pin/324822191865384027/?lp=true)