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So, you know I've been making videos now for the last few months. I have a stop gap in there whenever I seem to hit a roadblock. I'll be back to making my next one tomorrow but it really is a whole different artistry. There are so many levels involved.

As a professional writer I've always thought making videos would be easy. I could write and tell a really decent story, how hard could transforming that onto video be?

Well, let me tell you this, audience -- it's far from the easy ride that I expected.

My first ever video was more so like a blog. It was a story yes, but it was nowhere near as engaging and interesting as I first expected it would turn out. It was fucking boring -- pardon le French, but it really was.

One thing you learn with writing, especially if you learn to write to an audience, is to capture the viewer right from the beginning, and doing it with a video is completely different as to how you would do it with a written piece.

A great starter with writing to capture the audience's attention would be something like this:

No one ever thought I could achieve the impossible.

But I did, and I managed it in two weeks.

Great? You're probably now engaged and wondering what the hell I did that was so magnificent. But this just wouldn't work as well with video.

You see in written work, the singular sentence with excessive white space is a psychological trick for the reader too. It's like an expressive full stop, it pings the mind to attention.

It doesn't do that with video.

With video audiences not only expect to be visually entertained but also auditory pleasured too. There's extra layers on top of the writing and it's completely different.

One massive adjustment I've had to make is scripting a video. I've had to change the way I write to the audience to a conversational tone, and one that sounds more like I was speaking and reaching out to grab their attention.

The crucial part of all of this though is the editing. One thing I've realised is that you can take a badly lit video hosted in a crack den and make it look a professional production fit for Hollywood -- it really does make a striking difference, and one that I'm only really just building on.

I'll get there of course, but me thinking that this would only take me a few months to master was way off base. This is going to take me a year at least, to even get a modicum of decency. But I have staying power, I can get through this.

I've already watched 100's of hours of Mr Beast videos on how to story tell and weave in narratives to the audience.

Next is getting better at video editing. One thing I'm really really pleased about is that the sound royalty thing I'm signed up to (which allows me to play copyrighted music for free on YouTube) has now rolled out a motion graphics section -- and it's pretty awesome. For £6 per month I'm getting a lot of stuff I would normally have to pay through the nose for.

https://uppbeat.io/

Check it out, if you're into video making, editing, and such!

Anyway, that's me for now. Just detailing how the video stuff is going. It's much harder than I ever thought, has way way more avenues to it than I even dreamed of, but I'll get there!

peace! :)