The roots of a tree create its fruits. 🎋
The inner workings of any system create it's results. 
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The Foundation for a communication, work, mission in life, business, relationship will inevitably determine the results it produces. Establishing a foundation for anything, is called Context based living. ⚡️
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Content- is the words, actions, details, specifics, i.e the fruits that are a result of the Context established. 
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In anything in life, if Context is ignored, and all the focus goes into Content, then it's like demanding a fruit tree to produce fruits without tending to it's roots. 🤔
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The outside manifestation of our life is a result of the Context we have established within ourselves, and has nothing to do with how well we 'do' the Content...
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Context = mission statement; holding oneself to account on ones promises, words, and commitments to another; establishing ground rules for operating a system, a business, a relationship. 💪🏾
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Social media can be a platform to establish Context based posts, vs content based (which mostly are targeted to raise an emotional reaction, and focus on results, vs addressing and acting on the Context of a situation). 🌞
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Context = the hard drive of life. Content = the keys, mouse, screen. - Which governs the rest? You know it, don't you... and you can chose, can u not? 👊🏽

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