真正的"新海誠"
hive-105017·@nanosesame·
0.000 HBD真正的"新海誠"
 上個星期六/日，對影像製作/設計/市場/媒體/喜歡動漫各種朋友來說，最熱門話題應該就是雀巢咖啡的廣告了吧？ 一看上去，就是所謂的"新海誠風"的廣告短片。COMIXWAVE 做的背景，內容是一個女孩做主角。意念是"比本份做多一點"，女孩一路上用宣傳派街坊的咖啡幫助路人，最後幫人終幫己的故事。 可愛的造型，又有點初生之犢，加上優良的動畫，SKIP廣告魔人如我也LOOP了不少次>< 沒有水土不服。詩季織織證明了一次，而且這次人設（新井陽次郎）我覺得這更時尚一點。完全愛不惜手～ 然而，實實在在看到差距了吧？直接是香港的故事，人家做出來了。看到這條片感覺莫名複雜起來，然後又一陣漠然。縱使高手出手，為甚麼就還是看得出來有分別，到底是為甚麼呢？是本身文化問題（像煮出媽媽的味道那樣虛無的分別）？成本問題？（人家去年已經開始，是去！年！認真)還是....？ 之後，會有更多人說"我要新海誠"，還是變成"我去找新海誠"，還是"放棄找人參考新海誠"呢？ [Photo by Pixabay from Pexels](https://www.pexels.com/photo/kuhne-tafelesig-162927/)
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