*After a few failed attempts, I finally got something I wanted out of you, PeakD.   In general, I'm becoming more and more impressed with the power of this Hive blockchain as well.*


<center>![NoNamesLeftToUse  Hits.jpeg](https://files.peakd.com/file/peakd-hive/nonameslefttouse/4mAfLtFQ-NoNamesLeftToUse20-20Hits.jpeg)</center>

### Finding the right home.
*Now there's something a lot of people struggle with in life.*

Content creators online have the same problem.&nbsp;  *Where should I build my brand?*

With so many options out there, finding one platform with a solid foundation can be difficult.&nbsp;  Choosing only one almost seems counterproductive, on the surface.

Looking deeper, I see how some content creators work these days.&nbsp;  Rather than focusing on one platform, they place many instances of the same content on multiple platforms.&nbsp;  From there, typically, since they're *everywhere* but not really well known *anywhere* all at the same time, they'll sometimes struggle, waste far too much time micromanaging, and end up earning only small amounts from each platform they live on.&nbsp;  Often you can total up those earnings and discover many of those creators aren't earning anywhere near what a creator who is dedicated to one market pulls in.

*If I was to tell you today my work can also be seen on platform 'x', would you, as a consumer, feel the need to go to the other platform to see the same stuff?&nbsp;  Some might go, then I've effectively created two smaller markets for myself.&nbsp;  I could keep doing that, mentioning platform 'a', 'b', 'c' as well, creating even smaller pockets of consumers.*  

*In my mind, it would be more efficient to have all consumers in one place.&nbsp;  Similar to how it's wise to create a department store, rather than a store for every department.*

### Don't take this as advice.
<sup>***Do what works for you.***</sup>

I'm sure a few reading this (not everyone) who've been double posting on both Steem and Hive have already noticed a decline in overall income, so I shouldn't need to point out more as to why I think that loss might be happening, other than I think it's best to perform only where the eyes are looking, **or where you want them to look.**

Right now I prefer Hive over anything (there are hundreds of platforms I could be using) and I want to attract consumers here with my work because **I'm also an investor with skin in the game.**&nbsp;  Every other creator here producing exclusive content helps build my market and contributes to strengthening my investment.&nbsp;  My work and focus on the same platform does the same for them.

*It's better than teamwork.*

**Team players in competition with one another.**&nbsp;  *I like that.*  

It's like being on a hockey team.&nbsp;  *Even though you want to be the player on the team with the most goals, you'll still pass the puck to someone else so they can score, because that could lead to a victory.*

No other platforms in existence today provide these elements and the atmosphere I prefer to breathe.  

Not all content creators are invested in nor care about the future of the platforms they utilize.&nbsp;  So again I say don't take this as advice.&nbsp;  Not everyone needs or wants the same things and we all blaze our own trails.

*Anyway...* 

### Something else happened.
*Something I needed to happen.*

Not long ago I published a post titled [Captain Catastrophic](https://peakd.com/life/@nonameslefttouse/captain-catastrophic).&nbsp;  There you'll find a line that doesn't seem to make any sense at all:

> *"Captain Catastrophic doesn't deserve to be a number one hit on Google."*

I had done my research before publishing.&nbsp;  Many times in the past while publishing on Steem, I could easily place my creations in the top slot on Google.&nbsp;  I was confident I could do the same using PeakD to publish my work.

**Failed miserably.**&nbsp;  'Captain Catastrophic' does not lead to my work or this platform when Googled.&nbsp;  *But it was supposed to, according to my evil plan.&nbsp;  That quote above was intended to be some lighthearted cockiness.&nbsp;  I had hoped I'd say that before publishing, then someone would read it after I published it, then Google 'Captain Catastrophic', and see it sitting at the top; but it wasn't there.&nbsp; Woe is me!* 

I lost some confidence in my new home, especially after reading a post (what I'd now consider to be political propaganda) stating Hive does not have the power I once enjoyed while publishing on Steem when it comes to having links placed high on Google.&nbsp;  *The post I had stumbled upon that deserves no official mention had attempted to persuade me into thinking what I have already accomplished couldn't happen for at least another three years using Hive.*

That's quite the dilemma to be in while attempting to rebuild on a new platform.

### But giving up was not an option!
<sup>***So I tried again.***</sup>

Once again I went back to the drawing board; did my research.

It's important to do this *research.*&nbsp;  Some of you may have noticed I often produce what could be considered comic or cartoon characters.&nbsp;  They're created from scratch and I'm applying my own artistic styling to them, rather than copying or using characters in existence as *inspiration.*

If I come up with a character that resembles a mouse, it would be a huge mistake to name that character Mickey Mouse or Mighty Mouse.&nbsp;  Those characters already exist.&nbsp;  Nearly everyone knows those names.&nbsp;  There are also thousands of artists and characters nobody has heard of, *so it's best to research before producing and naming your own creations.*

***After many tense hours, I finally came up with [Herbert the Horrendous](https://peakd.com/art/@nonameslefttouse/herbert-the-horrendous-and-a-few-words-about-nothing-probably).***

*For those who missed him, here he is again:*
<center>![](https://files.peakd.com/file/peakd-hive/nonameslefttouse/kMHDteWa-NoNamesLeftToUse20-20Herbert20the20Horrendous.png)</center>
 
# Within an hour!
*That's all it took.*

I Googled 'Herbert the Horrendous' and my PeakD link was sitting right there at the top.&nbsp;  *A number one hit.*

**Things changed since then.**&nbsp;  As of this writing, the PeakD link no longer sits there (vanished) but the Hive.blog link is sitting nice and pretty at number two.

In time — as Hive becomes more popular — I feel confident I can be back to my old games of messing with Google for my own entertainment at least, while I continue working on my brand, placing my randomness nice and high whenever I can.

### The Kicker
*If only more talent from all over the world knew what could be accomplished here on Hive...*

Google was confused and gave the number one slot to a book on Amazon selling for CDN$ 5.38.&nbsp;  I don't see any customer reviews after three years of being up for sale so just for shits and giggles, I'll go ahead and tell myself my ***Herbert the Horrendous*** has already made more money than that author's attempt at being a New York Times Bestseller. 

This business model in place here on Hive, where we publish content and that material is then positioned in front of a market of actual people in a social setting the instant someone is finished creating it, ***is genius.***

The fact a consumer gets paid to consume or be entertained ***is glorified genius.***

The chance at earning curation rewards, the chance of receiving comment upvotes, the chance of a consumer seeing their investment in content and creators rise in value as more consumers catch on and purchase stake.&nbsp;  ***Wow...***

Many platforms have their own approach.&nbsp;  When it comes to fusing cryptocurrency with the arts, entertainment and information world; creating demand for the token is necessary in order to keep the token alive.&nbsp;  Some try tipping.&nbsp;  Others try sales.&nbsp;  All that leads to is money coming in the door, and the exact amount of value leaving, since the one receiving the tips or proceeds from sales then wants to sell the tokens.&nbsp;  Very difficult to create constant demand and raise the value of a token under those circumstances especially with no incentives to hold.

Content generates revenue.&nbsp;  The consumers always outnumber creators.&nbsp;  It's those consumers this platform needs to attract.&nbsp;  *The paying consumers who stake their tokens and hold for rewards.*&nbsp; Those people.

Not doing anything to attract those consumers but still creating content is much like planting apple trees then allowing the apples to rot because you refuse to sell them.

I hope someday more people catch on so the true potential here on Hive is finally realized.&nbsp;  I've been waiting to see that day for many years.&nbsp;  Until then though, I'll continue celebrating the small things, one tiny victory at a time.

**Thank you all for this wonderful opportunity.**

## <center>Have a nice day.</center>

<center>![](http://i.imgur.com/RhgHUmy.jpg)</center><center>**Credits:**</center><center>**All art and images seen here were produced digitally, by me.**</center>  <center>![NoNamesLeftToUse Outro.png](https://cdn.steemitimages.com/DQmRVnycGuKWTrnHcWomQddWka2MR2Z6AXP4GYry1tG3X4E/NoNamesLeftToUse%20Outro.png)</center><center><sup><sup>**All content within this blog is 100% organic *ACTUAL CONTENT* and contains no paid vote additives!**</sup></sup></center>
<center><sub>***"Probably a good time to drink some holiday wine, so that's where I'll be if you need me."***</sub></center> 

<center><sup>**Images © 2020 @NoNamesLeftToUse.&nbsp; All rights reserved.**</sup></center>