I usually listen to the local radio stations when driving to work and I can’t avoid catching at least 5 minutes of celeb gossip on a daily basis. It got me thinking – how awesome would it be if scientists received as much exposure as celebrities? Because seriously – why are paying attention to the <a href=“http://www.dailymail.co.uk/health/article-4581310/Khloe-Kardashian-s-nutritionist-reveals-star-s-diet.html”>Kardashian diets</a>, <a href=”https://en.wikipedia.org/wiki/The_floor_is_lava”>internet challenges that were fun before it was cool<a/> and divorces of couples famous for no reason other than appearing in some reality show?

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Wouldn’t it be great if you could switch the radio on and hear about how <a href="https://www.sciencedaily.com/releases/2017/06/170622143058.htm">a 100-year-old physics problem has been solved</a> or which scientists came up with <a href=”https://www.sciencenews.org/blog/context/top-10-revolutionary-scientific-theories”>Top 10 revolutionary theories?</a> They might be just theories but it’s still a better food for thought than the content copied from the morning tabloid. Don’t you agree? 
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I think more dialogue about science in the mainstream media is a great way to entertain and inspire younger generations to become interested in development and innovation. And I'm not talking about studies researching if <a href="http://www.cbc.ca/news/trending/instagram-your-food-1.3481717">food tastes better if you Instagram it first</a>.

Please share your comments and thoughts.