Introduction

The digital content industry is a growing industry with new standards and technologies being introduced every year. It is not left out in the blockchain revolution just like every other industry. In today’s article I am considering an ICO project amongst the rest in the crypto space. It is called “Wemark”. It is an ICO project that is focused on using blockchain technology to revolutionize the digital content industry starting with the stock photography. It gives insight on the challenges of royalty percentage and its business model to attract more stock photographers to its platform with over 80% royalty on their works while enjoying many other benefits selling their digital works on the Wemark platform. 
If you have noticed currently most stock photography marketplace are being populated by freelancers compared to big and small businesses. The stock marketplace is experiencing struggle especially on the part of photographers who freelance with their skills and sell their works for a living. Price is a factor and depends on the percentage charged by a particular agency in the marketplace who provides platform for exchange.  After deductions, photographers go home with little profit while the stock companies had their cut in most of the sales because of high commission fee and low royalty offered to stock photographers. Don’t you think an 85% royalty to stock photographers will be a game changer? If you are yet convinced why not wait to I share how Wemark is set to achieve this revolution with their business model.

The Current Royalty Sharing Challenges Faced by Stock Photographers in the Marketplace

Currently, stock photographers are faced with a lot of challenges in the content creation industry. Most of these challenges comes from the marketplace policies and agreement. Some of the challenges can be summarized as follows:
•	High cost of stock photo distribution for stock photographers who engage in self distribution of their works.
•	Forfeiture of large percentage of license rights to market place by stock photographers who leverage on the marketplace platform for sales.
•	Unstable terms and conditions issued by marketplaces to content creators for revenue sharing of their works.
•	Security challenges on marketplace platform leads to theft of stock photographic works.

The New Standard Why You should Choose WEMARK

WEMARK is providing a distributed marketplace solution that will give stock photographers full control of their works on a blockchain based platform. The following principles have been adopted by WEMARK as opposed to the traditional marketplace principle.
Stock photographers will be given full rights to license their stock photos directly to users. This will protect their rights and let them determine who to license to and at what price they want to do so.
Negotiation of distribution terms on the blockchain gives the stock photo creator a voice. This will limit the im[position of unfavourable royalty fee without their deliberation and consent.
Community members including stock photographers can also earn from referral programs while growing the audience base of the blockchain. It is a win situation a referral promoter and a seller o the platform
This is a good project which promotes fairness and non-abuse of license rights for content creators. To fund this project require some good investments from interested investors who believes in the project and as such WEMARK is offering sales of its ICO.

To learn more in greater detail about Wemark Project and their ICO sales please visit the links below.

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