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## INTRODUCTION 

Our name and account is our brand on Hive Blockchain and needed to be built up for greater recognition and support. The Importance of having a great influential and successful brand can't be underestimated but proudly appreciated. Although it does not come easily, it takes a lot of time and other logistics to be able to thrives. 

Hive Blockchain is well arranged with reputation system, every action taken by the account are graded and ranked along the brand. Many accounts and name have high reputation because their role is highly respected and vice versa. They are easily spotted and tasks handled over because there's an assumption that they have more experience and respected so as to deliver the tasks. Although account or brands created in a day might not have the same reputation over their course of time based on how they are being built upon. 

Engaging more with others, content creation and supports, engaging in governance like upvotes and promoting the Hive like powering up Hive tokens are important tools to build the account and have high reputation attached. Taskmaster, one of the reputable brand on Hive Blockchain because of being active and consistent. Over the course of time, He add value to the ecosystem by sustainable process. Check his profile and his records on InLeo leaderboard daily to appreciate his efforts. 

Every brand are known for what it stands for. From those beloved actions and legacy, they are appreciated and supported. So building your brand, one should identify a niche and develop upon it. For instance, Khal 's contents and interaction are mostly promoting InLeo and Thorchain recently. Everyone get better understanding of these two themes from him. He tried so hard to maintain this uniqueness and promote its brand. 

> ## How to Build Your Brand and Positive Impact 

To be successful and profitable, brand building should be a serious task. Creating a unique identity and presence which will promote the brand positively should be supported. But how one keep building their brand and importance. 

Seek collaboration with others and interact meaningful with them. For instance, Hive as a social blogging platform backed by blockchain technology promotes interactions and engagements. It's a known fact that interacting and engaging with other's content promotes their activities and show them that others appreciate them. There's an audience created and maintained by consistent and relevant content created and shared regularly. Through Leothreads and ecency waves, which are interactive and micro-blogging site, brand can take good advantage of them by constantly engage with others and promoting their content and brand. 

As a blogger, brands should constantly satisfy their audience's curiosities and needs. Followers are lovers of content and support what the brand stand for. For instance, Coke Cola, well known brand for beverage drinks in the world maintain the quality of the product and constantly expand their products ranges by including several other tastes and features for their client's preferences and choice. The need for that satisfaction create what the brand should promotes and engaged. Never undervalued their efforts but being consistent and relevant over time, brand will be appreciated and supported. 

Pay attention to feedback and suggestions from audience. It builds up a successful and profitable brand and acts as correction measures. For instance, with the objective of creating the best UI and frontend on Hive Blockchain, Leogrowth, a wonderful team behind InLeo community constantly listens to the plead and difficulties about their projects mostly especially glitches and bug reports. They fetch those data to upgrade and work on the project to be more efficient and secure. 

## CONCLUSION 
For newbies, it's very important to optimize their time and effort to build a reputable brand because of its impact financially. Creating digital identity and managing the presence really worthwhile. 

Strategic planning and development skills as listed above can be helpful during building a brand. Seeking collaboration and maintaining of free communication channels via social media platforms like discord aid for promoting and building of the brand. 

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Posted Using [InLeo Alpha](https://inleo.io/@sammyhive/time-and-efforts-needed-to-build-your-brand)