The definition of 'VALUE' in the New Attention World and its Paradigm Shift
economy·@tomtrader·
0.000 HBDThe definition of 'VALUE' in the New Attention World and its Paradigm Shift
<html> <p><img src="https://steemitimages.com/DQmP49jwUBb7tEAgR63vD7Qd4FJAbLzTxpHhn2Ey5RVfxEC/freelance-1989333_1280.png"></p> <p>Content - including its ownership, aggregation and monetization - is one of the most valuable goods traded in today's attention economy.</p> <p>While surfing through the content provided on this platform, the following question has arised:</p> <h2>Where does the value come from and is it limited?</h2> <p>"Content itself is what the end-user derives value from. (...) The medium, however, provides little to no value to the end-user without the information and experiences that make up the content." <a href="https://en.wikipedia.org/wiki/Content_(media)">Source</a></p> <p><em><strong>The user derives value from the content.</strong></em></p> <p>Hence, if there was no user then there wouldn't be any value.</p> <p>So the content must be perceived and e<strong>valu</strong>ated to become "something".</p> <p>That reminds me of the <a href="http://www.swami-krishnananda.org/phil/phil_05.html">"Theory of perception"</a> according to that "the senses are the gatekeepers of the wonderful factory of the mind."</p> <h2>If the reader is the one that defines the value, how can I - as an author - even measure it?</h2> <p>What came first, the chicken or the egg?</p> <p>"Most people understand that content has value. Big value. They just can't prove or measure the ROI. And, therefore, they have no concept of how much content is worth." <a href="http://braintraffic.com/blog/the-value-of-content-part-1-adam-smith-never-expected-this">Source</a></p> <p><em><strong>To understand value in today's attention economy we probably should know how value was defined back in time.</strong></em></p> <p><img src="https://steemitimages.com/DQmXo8CAdv5k98imffEPCjHFmLvfwyvKBSzQes2exWevJXL/Adam-Smith-The-Wealth-of-Nations.png" width="338" height="468"/></p> <p><a href="http://www.topshelfbook.org">Source</a></p> <p><strong>That guy said "products of value" need to have the following three characteristics:</strong></p> <ol> <li>Excludability: The seller can exclude you from owning or using the product unless you pay for it.</li> <li>Rivalry: It's more expensive for two people to use the product than for one (two pairs of jeans have a higher value than only one of them).</li> <li>Transparency: Consumers can see what they get before buying a product.</li> </ol> <p>Now try to apply these characteristics on steemit.</p> <p><em><strong>You can't? Welcome to the new world!</strong></em></p> <h2>Here's the paradigm shift:</h2> <ol> <li>Excludability: Nobody is excluded from the new attention world (no barriers).</li> <li>Rivalry: If you share content online with your friends, they don't necessarily have to pay for it.</li> <li>Transparency: Once you've consumed a piece of content, you won't need to buy it. Transparency is all over since the free access to information is an evidence now.</li> </ol> <h3>Can you see the difference?</h3> <p><img src="https://steemitimages.com/DQmdKYAgafSwBNuxxoNv7wcMrQ52TTV4kiS2rsMMLB4CLPs/home-office-336378_1920.jpg"></p> <h2>steemit is the first social network in the new world where value is created through constant incentivation; rise in value is the core of the network's eco-system.</h2> <p>The network does not only encourage people to "produce" content (new sources of value) but also to evaluate it (new value).</p> <p>Content production, aggregation, ownership, evaluation and monetization are inseparable elements in the growth process.</p> <p><em><strong>Welcome to the new world. Feels good to be part of it.</strong></em></p> <p>Best<br>T.</p> <p>Image sources (Pixaby): <a href="https://pixabay.com/de/home-office-arbeitsplatz-b%C3%BCro-336378/">1</a>, <a href="https://pixabay.com/de/freelance-arbeit-job-geld-verdienen-1989333/">2</a></p> </html>